WE ARE STRAIGHT UP GROWTH.

Get to know our (your) Amazon team.

STRAIGHT UP GROWTH SPECIALIZES IN DELIVERING BEST-IN-CLASS GROWTH TO BRANDS ON AMAZON

Founded in 2020 by seasoned entrepreneurs Evan Kesner and Daniel Tejada, Straight Up Growth is a results-driven advertising agency focused exclusively on one mission: driving exceptional brand growth on Amazon.

Evan, a serial entrepreneur with a proven track record, and Daniel, a powerhouse Amazon ads expert who has generated over $2 billion in sales on the platform, saw a unique opportunity to help high-potential brands scale within Amazon’s competitive marketplace. SUG has rapidly expanded to a team of 30+ and has successfully managed over $750 million in Amazon sales for a diverse portfolio of brands.

Straight Up Growth has played a key role in helping brands achieve major milestones, including facilitating 9-figure exits and driving sales growth. We specialize in cutting-edge advertising strategies, comprehensive listing optimization, and delivering predictable, scalable growth. On average, our clients see sales increases of over 100% year-over-year, a testament to our ability to drive sustained success and tangible results on Amazon.

MEET OUR TEAM: THE HEART OF SUG

Daniel Tejada, Co-Founder and Chief Learning Officer

Daniel Tejada

Co-Founder and Chief Learning Officer

Evan Kesner, Co-Founder and CEO

Evan Kesner

Co-Founder and CEO

Marco Tejada, VP of Operations

Marco Tejada

VP of Operations

Brett Vetter, Director of Brand and Sales Strategy

Brett Vetter

Director of Brand and Sales Strategy

Meridith Andrew, Senior Amazon Brand Strategist

Meridith Andrew

Senior Amazon Brand Strategist

Katie Ritterbush, Senior Brand Strategist

Katie Ritterbush

Senior Brand Strategist

Emily Kozel, Brand Strategist

Emily Kozel

Brand Strategist

Scott Ptaszynski, Brand Strategist

Scott Ptaszynski

Brand Strategist

Alex Peck, Director of Amazon

Alex Peck

Director of Amazon

Nikki Valles, Sr. Amazon Ads Manager

Nikki Valles

Sr. Amazon Ads Manager

Anthony Hernandez, Amazon Ads Manager

Anthony Hernandez

Amazon Ads Manager

Chelsea Jaffe, Amazon Ads Manager

Chelsea Jaffe

Amazon Ads Manager

Victor Farfan Baltazar, Amazon Ads Manager

Victor Farfan Baltazar

Amazon Ads Manager

Patrick DeRiso, II, Amazon Content Manager

Patrick DeRiso, II

Amazon Content Manager

Anna Butts, Amazon Creatives Specialist

Anna Butts

Amazon Creatives Specialist

David Allen, Director of Amazon Growth Consultant

David Allen

Director of Amazon Growth Consultant

Mark Anderson, Head of Partnerships

Mark Anderson

Head of Partnerships

Aleksei Stojanovic, Strategic Partnership Associate

Aleksei Stojanovic

Strategic Partnership Associate

Adrianna Lugo, Marketing Manager

Adrianna Lugo

Marketing Manager

Malesa Sinnasone, DSP Manager

Malesa Sinnasone

DSP Manager

Kevin Bradberry, DSP Intern

Kevin Bradberry

DSP Intern

Konstantin Komarov, CTO

Konstantin Komarov

CTO

Viktoriia Komarova, Quality Assurance

Viktoriia Komarova

Quality Assurance

Jeff Siddiqi, VP of Sales

Jeff Siddiqi

VP of Sales

Rene Crandall, Senior Amazon Search Manager

Rene Crandall

Senior Amazon Search Manager

Kortney Kay, Senior Amazon Brand Strategist

Kortney Kay

Senior Amazon Brand Strategist

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